All businesses can and should become profitable. So why don't they?
Because they don't plan to be. Hope is not a plan.
Formal business plans that go on the shelf are not it. Continuous financial measurement and regular strategic decision-making is. It also includes measuring customer behaviors and employee performance.
Managers who cannot clearly explain their strategies, list specific actions, and show how the results will be measured grope for success in the dark.
But with iterations and experience at intentional planning, intuition about the future becomes quicker and more accurate than hoping and guessing was at first. I acclerate practical, everyday business decision-making.
Industry agnostic help for building a more profitable business.
11900 N La Canada Dr.
Tucson, AZ 85737
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